At the CLIO 50, the Aaron Burr Got Milk? spot–that Erich was an art director on–received the CLIO Hall of Fame award, and then on Sunday, 3-time Indy 500 winner, Helio Castroneves, did the traditional winner’s circle guzzle of milk straight from the jug.

These events inspired the Tool office to open a fresh carton of milk on Monday.

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